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demand-creation-key-to-hydrogen-vehicle-adoption-h2-view-webinar-hears
demand-creation-key-to-hydrogen-vehicle-adoption-h2-view-webinar-hears

Demand creation key to hydrogen vehicle adoption, H2 View webinar hears

Driving demand in the hydrogen transportation sector is essential to accelerating the adoption of hydrogen-powered vehicles and unlocking its full potential in decarbonising mobility.

“End users will always choose a cheaper vehicle,” explained Hannah Bryson-Jones, Director at Delta H Consulting. “We need to see more demand creation by 2030 because at the moment fleet operators are willing to trial one or two vehicles in their fleets, but it’s more expensive.

“This isn’t a surprise, we’re trying to compete with a technology that has been in commercialisation for 100 years so we don’t have time to wait for this to get to rock bottom costs. We’re going to have to scale up while we bring costs down.”

Charlie Ker, Senior Director for Business Development at Cespira, reiterated this point, adding that deploying hydrogen in proven systems such as internal combustion engines (ICE) will “advance hydrogen technology alongside fuel cells.”

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